Whatβs holding artists back in 2026? Oh, letβs seeβ¦
No north star.
No message in their art.
No audience to call their own.
No community of peers that has their back.
No business strategy.
No consistency.
No standards.
No real deadlines.
No access to truthful criticism (even if it hurts).
No mentorship.
No place to release work outside of social media.
I created ++CHRCH & The Mystery School to help solve ALL those problems, one by one. If you have the energyβ¦ Then Iβm ready for you.
My mission is to help every talented misfit who joins (no matter what their field) along their path to excellence.
makeartnotcontent.com gives you access to an online community (++CHRCH), a massive 6-section video/essay boxset (The Mystery School), and the weekly Sunday Sermons that will cure your overthinking and help you stay focused on your path.
WHAT'S INCLUDED IN ++CHRCH (The Community):
THE GOD MOMENTUM 40 DAY CHALLENGE
WRKSHOP (BUSINESS + ART)
INCUBATORS (FEEDBACK PODS)
WEEKLY SUNDAY SERMON
WHAT'S INCLUDED IN THE MYSTERY SCHOOL (The Corpus):
β¬οΈ Stop overthinking... Instead, listen to this 'Make Art Not Content' Podcast. β¬οΈ
All podcasts are arranged by section inside.

I love the little imperfections, like the occasional bits of microphone hiss, or the yelling and police sirens leaking in from outside. Most educational videos take place in "Take-22" land, a wonderful bubble of unreality where all problems and rough edges have been systematically worn down, which makes them useless as standalone documents of a moment-- or as pieces of art. With the LNPTV videos, Iβm excited to show them to non-photographically minded people because, in addition to being incredibly informative, theyβre also little documentaries, shot and edited with the flair of films.
- Dean, Filmmaker (A Place Where Wi-fi Dare Not Venture), Mystery School Student
- Hailey Eve, Mystery School student who loves the weekly exclusive "Sunday Emails".
IMPORTANT USAGE WARNING: Consuming The Mystery School will make content creators become artists, creatives become "rainmakers" and cause artist-entrepreneurs to never stress-out about social media ever again.

After watching "Finding Your Message (Geisha, Part 1)" I found myself sitting down and really thinking about what I loved about my work, and why I do it, and I realised I don't speak from that place. After watching this, I started letting people see me cry and be vulnerable because I realised that sharing from that place was true power, and that's what I have not been doing. The response was overwhelming from doing that. The men and women who I meet and connect through my work, is what makes me want to continue to dive further into photography these days. I'm not quite to the point of finding my message but I know this is bringing me closer to it. So thank you.
- Oliver, Photographer (Australia), Mystery School Student.